Overview

Original Research

ALOHA POWER CUBE

YANFEI QU 1, and NAPAPORN KHANTANAPHA 2.

Vol 17, No 12 ( 2022 )   |  DOI: 10.5281/zenodo.7460798   |   Author Affiliation: Graduate School, Southeast Asia University, Bangkok, Thailand 1,2.   |   Licensing: CC 4.0   |   Pg no: 1060-1067   |   To cite: YANFEI QU, and NAPAPORN KHANTANAPHA. (2022). ALOHA POWER CUBE. 17(12), 1060–1067. https://doi.org/10.5281/zenodo.7460798   |   Published on: 19-12-2022

Abstract

Shanghai Aloha power cube industrial design co., LTD. It is seen that the market demand, in 2012, YiXia lead to the design and development of the power cube socket, upon the market was recognized and loved by the masses of users, in 2016 the company has developed into a scale of 30 people team, products are exported to 82 countries and regions at the same time, with the expansion of the size of the market, Traditional offline sales restrict the promotion efficiency of the brand. Since 2019, the brand has started to enter all major online platforms for sales. In terms of the e-commerce platform of JD Mall, the annual sales volume can reach about 5 million yuan. As the production scale increased, the ROI increased from 200% to 250%

Keywords

Power Cube, Aloha, socket