Overview

Original Research

TECHNOLOGICAL ENTREPRENEURSHIP INTENTION AMONG UNIVERSITY STUDENTS IN AN EMERGING COUNTRY CONTEXT: EXTENDING THE THEORY OF PLANNED BEHAVIOUR

RUFAYDA QATAWNEH 1, ALI ALJAAFREH 2, and JOMA OMRAN MAHFOD 3.

Vol 18, No 09 ( 2023 )   |  DOI: 10.5281/zenodo.8366176   |   Author Affiliation: Department of Management Information Systems, School of Business, Mutah University, Jordan 1; Department of Management Information Systems, School of Business, Mutah University, Jordan, Wentworth Institute of Higher Education, Sydney, Australia 2; Associate Professor, College of Commerce and Business, Lusail University, Lusail, Qatar 3.   |   Licensing: CC 4.0   |   Pg no: 342-361   |   Published on: 13-09-2023

Abstract

Purpose – The current study aims to investigate the provocation of the intention to take the initiative in technopreneurship with the theory of planned behavior (TPB). Design/methodology/approach – A conceptual framework premeditated for the current work extending the TPB with factors of entrepreneurial education, intrinsic motivation, and technological self-efficacy. The quantitative research design was assumed for the current work and the cross-sectional data collected from Jordanian university graduates. Four hundred fifty valid samples data were utilized to test the study hypotheses using partial least square structural equation modeling (PLS-SEM). Findings – the analysis of the PLS-SEM confirms a positive and significant effect of entrepreneurial education, intrinsic motivation, and technological self-efficacy on the attitude, subjective norms, and perceived behavioral control. The attitude, subjective norms, and perception of behavioral control play a significant role in advancing the intention to engage in technopreneurship. The study analysis confirmed that entrepreneurial education is the most significant predictor of technopreneurs’ intention, followed by attitude. Practical implications – The study offers important implications for academics and technology managers to incorporate entrepreneurial education in technology programs. The students need support to transform their ideas into reality. Close working of technology firms with the university can bring positive change and instigates the intention among the students to engage in entrepreneurial behaviors. The literature of entrepreneurship and technopreneurship further enhanced with the current empirical work. Originality/Value – the present work extends the TPB and the promotion of intention to engage in entrepreneurial actions among the technology students.

Keywords

Technology, Entrepreneurship, Education, Motivation, Self-efficacy, Intention.