TOURISM INNOVATION THROUGH CULINARY CULTURE IN THE HO CHI MINH CITY AREA
Ho Chi Minh City is the economic locomotive of the country and a favorite destination of foreign tourists. This
place has long converged with many culinary quintessences and regularly appears on tourism rankings. World
cuisine. To promote the potential and strengths with its special urban role as a major center of economy, finance,
culture, education and training, science, and technology, and as a focal point of exchange and international
integration, it is the locomotive and driving force of the southern key economic region and the whole country.
Over the past time, Ho Chi Minh City has officially opened its doors to welcome domestic and foreign friends,
actively promoting entrepreneurs, businesses, and people to participate in socio-economic recovery and
development in the new normal, open conditions. Offers many opportunities in the fields of Food and Tourism.
In Vietnam and in Ho Chi Minh City, cuisine is a very specific strength to attract guests, especially international
groups. In the food, beverage, and culinary businesses that are oriented to develop Smart Tourism and the night
economy, the startup community has many opportunities for development, especially innovation and digital
transformation in production. doing business, applying high technology and clean production, improving the
quality of goods and services, building a brand, and bringing Vietnam's unique culinary products to be exported
locally through tourists. Can expand into the international market. The city has a lot of restaurants, and the
planning of 22 culinary streets will be the driving force for development, serving a variety of mid- to high-class
cuisine to European, American, Korean, and Japanese customers. This is a great advantage for the F&B industry
community in Ho Chi Minh City and the whole country.
Tourism, Culture, Business, Culinary