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Original Research

BSBA-FM STUDENTS’ AWARENESS AND ACCEPTABILITY OF THE UNIVERSITY’S VISION, MISSION, QUALITY POLICY, COLLEGE AND PROGRAM GOALS AND OBJECTIVES

MARINELLE M. TOCYAPAO 1, NOLLIE BOY D. JERSON 2, and DIANNE G. DOMINGO 3.

Vol 18, No 07 ( 2023 )   |  DOI: 10.17605/OSF.IO/Z2U6M   |   Author Affiliation: Kalinga State University, Philippines 1,2,3.   |   Licensing: CC 4.0   |   Pg no: 815-827   |   Published on: 18-07-2023

Abstract

The Kalinga State University (KSU) and other academic institutions use VMGOs as the benchmark for all they do. VMGO declarations serve as specific roadmaps for the institution's future, including its academic programs. School administrators are guided by clearly stated vision, mission, goals, and objectives as they inspire and maximize the potential of both students and instructors. The vision, mission, goals, and objectives must thus be communicated to and shared by all members of the academic community in order to inspire and bring together a varied workforce and provide everyone with a common set of guidelines for action. The research assessed the degree to which BSBA-FM students were aware of and accept the university's vision, mission, quality policy, and college and program goals and objectives. The sources of information that the respondents received about the VMGOs were also evaluated in this study. A survey questionnaire sent using Google Forms was used in a quantitative research approach. The findings showed that BSBA-FM students had a high degree of awareness of the VMGOs and the Quality Policy, and they also had a high level of acceptance of both. The finding implies that the course syllabi, university and college orientation program, and recitation at the flag ceremony all served as effective and clear means of disseminating information. It can be inferred that increased student involvement and participation in extracurricular activities as well as information dissemination through clear channels like IEC, manuals, and bulletin boards will increase students' knowledge of and acceptance of the Quality Policy and VMGOs.


Keywords

Awareness, Acceptability, Vision, Mission, Goals, Objectives, Quality Policy, BSBA-FM