BALANCED LEGAL PROTECTION FOR PARTIES TO ELECTRONIC BUSINESS TRANSACTIONS
This study aims to analyze balanced legal protection for parties in electronic business transactions. the online trading arrangements based on Law Number 8 of 1999 concerning consumer protection and Law Number 19 of 2016 concerning amendments to Law Number 11 of 2008 concerning electronic information and transactions. The method used is normative juridical. The results show that legal protection for online shopping consumers can be provided in terms of legal certainty as stipulated in the laws and regulations governing online shopping, namely Law Number 19 of 2016 concerning Amendments to Law No. 11 of 2008 concerning Electronic Transaction Information in conjunction with Law No. 8 of 1999 concerning Consumer Protection. The existence of an electronic contract as regulated in Article 18 (1) of the ITE Law is recognized and has the same position as a conventional sale and purchase contract. Through electronic contracts, consumers can sue business actors if a dispute arises due to the electronic transaction.
Legal Protection, Consumers, Buying and Selling, Electronics, online transactions