CONSUMER AWARENESS SURVEY IN QUIRINO, PHILIPPINES
Consumer awareness is one of the things that serve as a liberating factor in life. The study aims to assess consumers’ level of awareness, particularly on consumer rights and responsibilities, programs and projects of consumer protection, and trade and industry laws. A descriptive research design was used in this study to assess consumers’ awareness in Quirino province. The survey method was used to gather information from the participants using a designed survey questionnaire from the Department of Trade and Industry (DTI), region 2. The results of the survey revealed that the majority of the participants are aware of their right to basic needs and environmental issues but not to redress and solidarity. Likewise, most of the participants are aware of the different responsible agencies for products and services. Basic needs and prime commodities are the consumer act's topmost priorities in trade and industry. Moreover, only a few of them attended consumer education activities. The study suggests that there should be more programs on consumer awareness to build knowledge, competence, values, and skills geared toward the development of an aware and responsible consumer. Developed a continuing consumer education program to wake the consumers fully aware of their basic rights and responsibilities.
Consumer Awareness, Rights and Responsibilities, Survey, Descriptive Research Quirino Province