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Original Research

INFLUENCE OF BEHAVIOURAL FACTORS ON ADOPTION OF HR ANALYTICS IN SELECTED INDUSTRIES AT CHENNAI

P. RAJESH 1, and Dr. D. JAGADEESAN 2.

Vol 18, No 03 ( 2023 )   |  DOI: 10.17605/OSF.IO/PNR24   |   Author Affiliation: Ph.D Research Scholar, Department of Business Administration, Annamalai University, Annamalai Nagar, Chidambaram 1; Assistant Professor, Department of Business Administration, Arignar Anna Government Arts College, Vadachennimali, Attur 2.   |   Licensing: CC 4.0   |   Pg no: 2021-2029   |   Published on: 30-03-2023

Abstract

In today's era HR analytics is a great tool for improvement for organizations. It is seen as a source of core advantage and uses current information to enable future ROI. The research tries to identify influence of behavioural factors on adoption of HR analytics in selected industries at Chennai. The data was collected from 50 HR managers/Executives through snowball sampling technique. It is found that the general self-efficacy and quantitative self-efficacy of behavioural factors significantly influences organizational performance. The analysis identified that the general self-efficacy and quantitative self-efficacy of behavioural factors significantly influences adoption of HR analytics. Finally, the research discovered that there is influence of adoption of HR analytics on organizational performance in selected industries at Chennai. Hence, it is concluded that organizations should create a positive work culture and improve the level of employee engagement. It is suggested that organizational performance levels can be improved using HR Analytics.


Keywords

General Self-Efficacy, Quantitative Self-Efficacy, Behavioural Factors, Adoption of HR Analytics and Organizational Performance