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Original Research

STRATEGIC MANAGEMENT FOR RELIGION-BASED CHARACTER EDUCATION DEVELOPMENT FOR STUDENTS IN TANGERANG CITY

HANAFIAH 1, SUTARMAN 2, and ENDANG KOMARA 3.

Vol 18, No 03 ( 2023 )   |  DOI: 10.17605/OSF.IO/8GS7M   |   Author Affiliation: Nusantara Islamic University, Bandung, Indonesia 1,3; Sheikh Yusuf Islamic University, Tangerang, Indonesia 2.   |   Licensing: CC 4.0   |   Pg no: 264-280   |   Published on: 13-03-2023

Abstract

The purpose of this research is to find out (1). Formulation strategy for the development of students' religious character education. (2). Strategy for implementing the development of students' religious character education (3). Evaluation strategy for the development of students' religious character education. This research method uses a qualitative approach. Data collection techniques, through interviews, observation, and documentation studies. Data analysis uses interactive interaction which includes data reduction, data display, and conclusion. Results: (a). MAN 2 Tangerang School. Have a religious vision, Superior, Cultured, and Integrity). (b). MAN 2 Tangerang strategy. In identifying the internal and external environment is to use the theory of three levels, namely: task environment, organization environment, and macro environment. (c). Target MAN 2 Tangerang. Namely SMART namely Specific, Measurable, and Attainable. Responsible, Timeframe. (d). The SWOT analysis at MAN 2 Tangerang, namely the Competition Strategy (S-O) and Investment/divestment Strategy (W-O), while the Mobilization Strategy (S-T) and Damage Control Strategy (W-T), were not used because the school had no threats or competitors.


Keywords

Strategic Management, Character Education, Religious, Students