RESEARCH ON THE INFLUENCE MECHANISM OF OPEN INNOVATION ON INNOVATION PERFORMANCE IN THE DIGITAL ENVIRONMENT
Under the new round of scientific and technological revolution, big data, cloud computing, blockchain, mobile Internet, artificial intelligence and other digital technologies have entered a period of unprecedented active development, which are reshaping the global economic map and industrial development structure, and also promote the enterprise management change and operation optimization. Compared with the closed innovation within the enterprise, open innovation breaks through the closed organisational boundaries of the traditional economic era, and through the strategic use of the inward-outward and By strategically using the inside-out and outside-in paths to acquire knowledge and resources outside the organisation, and combining them with the original core competencies and organisational strategies of the enterprise, open innovation enhances the internal innovation capability of the enterprise and spreads the innovation results to the external market of the organisation, in order to further enhance the dynamic adaptive capability and innovation performance of the enterprise. Although existing studies have explained the depth and breadth of open innovation and its impact on the competitive advantage of enterprises, research on the mechanism of the choice of open innovation mode on the innovation performance of enterprises in the context of digitalisation is still insufficient. This paper constructs a theoretical model of the relationship between open innovation and innovation performance in the digital environment based on dynamic capability theory, power change theory and knowledge management theory. Through questionnaire research and empirical analysis of 315 enterprises, it can be seen that: under the digital environment, inward and outward innovation has a positive and positive impact on innovation performance; digital transformation plays a significant positive moderating role between open innovation and innovation performance; and digital transformation plays a significant positive moderating role between open innovation and innovation performance; and digital transformation plays a significant positive moderating role between open innovation and innovation performance. between open innovation and innovation performance plays a significant positive moderating role.
Open Innovation; Innovation Performance; Digital Transformation;