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Original Research

THE MEDIATING ROLE OF ENTREPRENEURIAL SELF-EFFICACY BETWEEN ENTREPRENEURIAL ENVIRONMENT AND ENTREPRENEURIAL INTENTION

FANBU 1, and NIYOM SUWANDEJ 2.

Vol 19, No 02 ( 2024 )   |  DOI: 10.5281/zenodo.10669330   |   Author Affiliation: Doctor of Philosophy Program Student, College of Innovation and Management, Suan Sunandha Rajabhat University, Bangkok, Thailand 1; Assistant Professor, PhD, College of Innovation and Management, Suan Sunandha Rajabhat University, Bangkok, Thailand 2.   |   Licensing: CC 4.0   |   Pg no: 594-606   |   Published on: 16-02-2024

Abstract

As an important driving force for social and economic development, entrepreneurship has received strong attention from the national government in recent years. There are few relevant studies on the relationship between entrepreneurial intention, especially using entrepreneurial self-efficacy as a mediating variable to explore the leading factors of entrepreneurial intention. This study conducts research on how to improve college students' entrepreneurial intentions, explores the relationship between the entrepreneurial environment and college students' entrepreneurial intentions, and introduces entrepreneurial self-efficacy as an intermediary variable to explore the factors that affect entrepreneurial intentions. This study adopts the questionnaire survey method, selected 260 graduates from Aba Teachers’ College as subjects, and uses descriptive statistics, t test, variance analysis, correlation analysis, regression analysis, Bootstrap test and other statistical methods to analyze the data. This study builds a relationship model between entrepreneurial environment, entrepreneurial self-efficacy and entrepreneurial intention based on combing the existing relevant domestic and foreign literature, and puts forward the research hypothesis of this article.


Keywords

Entrepreneurial Environment, Entrepreneurial Self-Efficacy, Entrepreneurial Intention.