STRATEGIC MANAGEMENT INFLUENCING INVESTMENT ENVIRONMENTALLY FOR SUPPLY MANAGEMENT
The purpose of this research is to determine which GSCM procedures would have the most impact on the financial well-being of electronics industry first-tier suppliers. The purpose of this study is to determine whether or not eco-design (ECO), customer cooperation (CC), green buying (GP), and internal environmental management (IEM) all contribute to the economic performance (ECP) and business performance of a company (BP). The suggested approach was put to the test using survey data obtained from 193 Indian electronics businesses. Survey data was examined using structural equation modelling (SEM). The current research found that IEM, CC, and ECO of the responding SMEs all had significant beneficial effects on ECP. The practice of Green Supply Chain Management (GSCM) has emerged as a promising strategy for maintaining a competitive edge and boosting business effectiveness. Companies in today's global market face rising levels of competition, forcing them to adopt cutting-edge strategic practices to maintain a competitive edge and keep up with the market. To increase competitiveness and boost environmental and financial performance, GSCM may be utilized as a strategic weapon, thanks to its status as a novel and innovative management tool. The purpose of this research was to determine whether GSCM techniques might be useful in boosting the efficiency of small and medium-sized manufacturing businesses (SMMs) in the electronics sector.
Management, economic, companies, Indian, environmental.